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What is
most astounding is that there is less than a 15% penetration
rate of the Spanish population, compared to over 50% for the
German population.
What does this mean?
Simply that Spanish is poised to grow a lot faster on the
Internet than German and many other languages.
Spanish is the language of the future on the Internet, so
make sure that Spanish search engine optimization is part of
your SEO strategy.
We do the keywords in Spanish, so
that we learn what terms Spanish-speaking audiences are
actually using to find your products and services. This is
NOT the same as translating English search terms, because
searching patterns do not always translate directly.
When it comes to the Spanish on-page optimization, we
understand the difference between a Spaniard audience
(Spain) and a Latin American audience (US Hispanics,
Mexicans, Argentineans) etc, and we can often provide
localization services to better focus on your target market.
It is important to respect and speak to the various Spanish
markets not just in their "language", but in their
"culture", as well.
Of course, we always use the same
proven strategies in Spanish that brings long-term success to
our English clients' websites, too.
For more information on how we can help you with your
multilingual website needs, please contact Alberto Vasquez ,
Click Media Multilingual Consultant. |
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